I started working in the luxury watch industry in 1986, just a few years ago...
I realize now that I was lucky enough to be employed at what was at the time the official Rolex dealer of my town, Casale Monferrato.
The six years I spent in that environment proved to be a solid and useful experience, upon which I built all that came after.
In 1992 I decided to be an entrepreneur and started the adventure of trading in pre-owned and collector's watches. For the first ten years my business was based in Piazza Rattazzi in Casale Monferrato. In 2002 I had the opportunity of taking over an antique boutique, which I had long dreamed of. It once was a prestigious shoe shop in the central Via Saffi, which had been there since the 1920s; still now, a major part of the furniture and of the exterior and interior structure reflects the original setting.
During all these years our focus has always been the strive for quality: quality in our products, our services and our customer support. A constant challenge indeed, but one that has frankly proved to be rewarding over time.
Today I continue with the same attitude and the same commitment,